I love it when a store gets it right: Papergarden
After having a delicious lunch at La Notte in Apgujeong (post coming soon) the owner told to check out Papergarden, situated just a stone’s throw away. Papergarden is many things, all combining things that I love: food, design, art, scent, the list goes on. Upstairs I wandered and fell instantly in love with the space before me. All that was missing was a chorus of angels! Ha! I loved the slick cement floors, the spiraling staircase, the light, oh the light! Of course they carry some great names: Commes des Garcons, Les Prairies de Paris and Hannoh among others. In my opinion this is not what makes this store and its concept so attractive to me, it’s the way that they use their incredible space, items are placed carefully throughout.
Also I felt welcomed as I was greeted by Simon (CF0) and Youan (PR) who so graciously answered my questions and gave me the background of one of the items I inquired about. On top of everything they are environmentally conscious and want to get to know their clientele. I respect what they have created and hope that you get a chance to experience the store for yourself. It was inspiring!
Check out their website http://www.papergarden.co.kr/
thistimenow
Xander said,
October 15, 2007 at 4:46 pm
This place looks amazing! I love the look and layout of this shop, and the muted somber tones of their merchandise. These entries on Apgujeong are so enticing- you have me practically planning a visit! -X
nearandfar said,
October 15, 2007 at 10:44 pm
Xander,
It is amazing! Please visit! I’ll be there again this weekend and also will discover an up and coming area that has people talking. More photos of this day in Apgujeong are coming and I hope that you like them as well. Will have time to read more of your new entries this afternoon. I love your writing and photography.
Ciao!
J said,
October 31, 2007 at 8:14 am
sounds great~ is this a newly opened store?
where abouts in apugjeong is this? ill have a visit when i get to go to korea again =)
thistimenow said,
October 31, 2007 at 8:34 am
They are located at 653-11, Shinsa-dong, Kangnam-gu, Seoul, South Korea
call 82 02 514 1878 for directions and other questions you may have.